On-Premise and Cloud: 2 Flavours of CRM

On-Premise and Cloud: 2 Flavours of CRM

  CRM solutions come in two prominent flavours/models. There is the traditional on-premise CRM, which is mainly used in large enterprises with more sophisticated IT departments, whereas hosted or cloud CRM solution is popular among small and mid-sized companies. Both…

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Getting Personal, But Not Too Personal with CRM

Getting Personal, But Not Too Personal with CRM

  When it comes to strengthening customer relationships, personalisation is counted to be one of the strongest tools for CRM (customer relationship management). If used properly, CRM personalisation can help create a strong bond with customers whilst fortifying trust and…

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CRM Adoption: A Chronic Problem

CRM Adoption: A Chronic Problem

  Businesses all over the globe invest thousands of dollars in CRM systems in anticipation of making sound and data-driven business decisions with improved forecasting. Unfortunately, they fail to get the desired results, as the end-users of the system perceive…

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AI and CRM Take Off! The Next Big Wave

AI and CRM Take Off! The Next Big Wave

  Technology is evolving at warp speed, with an estimated 5 billion + connected devices creating a gargantuan network of data. AI (Artificial Intelligence) is certainly the next big thing. Further, the ability to store huge volumes of data on…

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Using ERP System to cut your Company’s Operational Costs

Using ERP System to cut your Company’s Operational Costs

In today’s competitive world, reducing operating costs has become a need of the hour to run a lean and efficient organisation. In addition, reducing and controlling operational costs has become a necessity in today’s volatile and financially challenging business environment….

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